Casio Men's W756B-1AV Digital Sport Watch price


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Ideal for almost any athlete, Casio's Digital Sport watch features built-in referee timers that track total event time and nine countdown timers for interval training. A digital time display on the gray dial allows time telling in a glance plus it also features a day, date, and month calendar to maintain you on track. Powered by digital-quartz movement, the 40.1-millimeter case is water resistant with a depth of 330 feet and is also protected with a mineral dial window.

With the launch of their first watch in November 1974, Casio entered the wristwatch market in a time if the watch industry had just discovered digital technology. As a firm with cutting-edge electronic technology developed for pocket calculators, Casio entered this field confident that it could develop timepieces that will lead the market.
In developing its wristwatches Casio began with the basic question, ""What is a wristwatch?"" Rather than simply making a digital version with the conventional mechanical watch, we thought that this ideal wristwatch should be a thing that shows all facets of your time in the consistent way. Based on this, Casio was capable of create a watch that displayed the precise time like the second, minute, hour, day, and month — not to mention a.m. or p.m., and the day of the week. It was the first watch inside the world which has a digital automatic calendar function that eliminated the should reset the calendar due the variation in month length. Rather than using a conventional watch face and hands, an electronic liquid crystal display was adopted to higher show all of the information. This culminated within the 1974 launch of the CASIOTRON, the world’s first digital watch with automatic calendar. The CASIOTRON won acclaim like a groundbreaking creation that represented a complete departure from your conventional wristwatch.

Casio transformed the concept from the watch — from the mere timepiece to an information device for the wrist — and undertook product planning based with this innovative idea. We developed not only time functions including global time zone watches, but additionally other radical new functions using Casio’s own digital technology, including calculator and dictionary functions, as well as a phonebook feature depending on memory technology, as well as a thermometer function utilizing a built-in sensor. The memory-function watches became our DATA BANK product series, while the sensor watches developed into two unique Casio product lines of today: the Pathfinder series displaying altitude, atmospheric pressure, and compass readings.

In 1983, Casio launched the shock-resistant G-SHOCK watch. This product shattered the notion which a watch can be a fragile little bit of jewelry that requires to get handled with care, and was the result of Casio engineers taking around the challenge of making the world’s toughest watch. Using a triple-protection design for that parts, module, and case, the G-SHOCK offered a radical new type of watch that was unaffected by strong impacts or shaking. Its practicality was immediately recognized, and its unique look, which embodied its functionality, became wildly popular, resulting in explosive sales inside the early 1990s. The G-SHOCK soon adopted various new sensors, solar-powered radio-controlled technology (described below), and new materials for even better durability. By always employing the newest technology, and continuing to transcend conventional thinking about the watch, the G-SHOCK brand is becoming Casio’s flagship timepiece product.

Today, Casio is focusing its efforts on solar-powered radio-controlled watches: the built-in solar battery eliminates the nuisance of replacing batteries, and the radio-controlled function means users never ought to reset the time. In particular, the radio-controlled function represents a revolution in time-keeping technology similar to the impact created when mechanical watches gave way to quartz technology. Through the further development of high radio-wave sensitivity, miniaturization, and improved energy efficiency, Casio continues to make a complete variety of radio-controlled models.



Quartz movement
Protective mineral crystal protects watch from scratches
Case diameter: 40.1 mm
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